Creig Foster

I specialize in customer experience analysis, text mining and predictive modeling. Most companies utilize Business Intelligence (BI) tools to explore structured data to drive their marketing efforts. I take this effort one step forward by analyzing the vast quantity of unstructured data – call center logs, scanned documents, free-form survey text, customer feedback, web content, forums, blogs, emails, etc. to learn what the customer is actually saying and their sentiment.

CRS Business Analytics, a division of CRS Business Associates, Inc. (CRS), was founded by Creig to help clients access and analyze data so that the resulting information can be used in critical decision-making.

Additionally, CRS has advanced the use of business analytics, data visualization, predictive modeling and process redesign to enable companies to significantly improve their business performance. Creig has incorporated these techniques into the courses he teaches at universities, private workshops and technology vendor training programs.