Gerald Franklin's Bulletins

Google Me Talk Radio Jim Killeen

2008-04-21 23:37:25

Jim Killeens adventure through the search engines of GOOGLE to the
far corners of the Earth have given him a knowledge one can only
obtain throughout the journey.

Computers are now a focus of our daily lives rather than an
addition to the tasks we perform each day. Strictly checking our
occasional emails has become a thing of the past. Bringing the
computers out of the den and into the main living area of the home
for researching information, watching videos and sometimes
gathering advice on the many websites available through the
world-wide web. GOOGLE has produced the greatest impression and has
enabled web users to connect, seek, and ultimately locate each
other.

GOOGLE Me The Movie, Jim Killeen, and Blog Talk Radio are merging
together for a one night event on GOOGLE Me Talk Radio! Thursday
night April 24th at 8pm ET. This will be an exciting evening with
the host of GOOGLE Me Talk Radio, Jim Cobb and The GOOGLE Me Man
with the plan, Jim Killeen. Be sure to spend some time at
http://www.GoogleMeTalkRadio.com for the entertaining evening.

How many times dose Gerald Franklin show

2008-03-29 18:44:34

How many times dose Gerald Franklin show on the first page of Yahoo and Goole?
Four time on the first page.
Gerald Franklin - MyBlog Log
Gerald Franklin - MyBlogLog Profile
Gerald Franklin - BlogTalkRadio
Gerald Franklin - Press Release
I can also be seen at the top of google here
And this is what you ill find You Google Me
So you can see that Gerald Franklin Is moving up to the top

Why is Visualization important in internet marketi

2008-03-20 20:23:15

Hello Gerald Franklin here to let you know about the new blog post I done on Why Visualization is important. You will find it at Ask Gerald Franklin

yougoogleme.com
Brandingmadesimple.net

New blog

2008-03-15 22:25:47

Hello,
This is Gerald Franklin here just want to tell about my new blog. It's full of great information, so go to Ask Gerald Franklin

Online Branding Strategy

2008-03-12 20:52:48

No matter what you sell, this is one of the most important aspects of your business. What am I talking about? Your online branding strategy. It is one of the most basic components of all companies, and is so important, that it could in fact make the difference between succeeding and succumbing to your competition. But what exactly does it mean? And how do you make sure yours is what it should be? Read on to learn more.

Your brand is what makes you and your company different from anyone else�s. While it might be more of a perceived difference than an actual one, its significance is vital nonetheless. Why should a customer buy your product instead of the one sitting right next to it on the store shelves? Why should they walk into your store instead of the one across the street? The answers to these questions lie in the brand that you are promoting.

You need to position your company in a certain way that will make it stand out from the rest in the industry. Do you want to be the young, innovative, and edgy company? Or is yours more of a traditional and trustworthy company? Are you out to offer the customer value and low prices? Or is yours for those who are willing to pay more for higher quality goods? These are all questions you need to have the answers to before you can get your company�s brand on track.

Think of your online branding strategy as the way in which you are going to communicate your brand to the market. How are you going to get your message across? Who do you want to reach? Where and when are you going to distribute your messages? And, finally, what exactly is that message? You need to be sure of these questions before you begin, because consistency is one of the key elements of a successful strategy.

The value of a brand lies in the very fact that it is something that should always be with your company. If you are changing your company�s brand every month, then you might as well not have one. A brand needs to be consistent so that it can grow over time. That does not mean being inflexible to the changing times, but rather staying on course.

Brands allow your customers to get a sense of your company before they ever step into your store or buy your product. That intrinsic value can often propel companies to the top almost overnight. Just take a look at Coca-Cola and Nike, two of the most powerful corporate brands in the world.

If your company is going to succeed out there in the fiercely competitive market, it is going to need a strong oline branding strategy. Get a solid grasp of what you want your company to be about, who you want to reach, and what makes you special and different from the rest. Without that, there is no hope of ever rising to the top.

Gerald Franklin
Online Branding Master

The Importance of Online Branding

2008-03-11 06:10:08

When was the last time you bought a can of cola online? A television? Signed up for legal representation? While internet marketing (Google) is a great way to drive traffic to your website to generate sales or leads, there are still many people who either won�t or can�t purchase online. However, many of these people will do research online before going a bricks and mortar store to make their purchase or before picking up the phone to make an appointment. That is one reason why more and more businesses are actively using the internet to get their brand in front of a growing number of targeted eyeballs.
Branding helps because:

It is your identity
It communicates your message to others
It builds reputation and trust * It separates you from your competitors
*Your online brand should be aimed at your target audience on Google And Yahoo.

Keep in mind that your online brand is more than just your website. Consider all the other online avenues that your company and others use to publish information about your brand. Information within your control such as press releases, company blogs, articles, etc., can all find their way into Google and Yahoo search engine results. Information out of your control such as product reviews and customer opinions can also find their way into the results. Because there are external factors involved, many organizations are now monitoring what people are saying online about their brands.

A growing group of brand advocates on � individuals who are inspired spokespersons on behalf of a brand, are rapidly gaining the attention and consideration of many businesses. Businesses are learning to nurture these advocates by feeding them the latest news, providing advance knowledge of updates, and most of all, listening to their opinions and ideas regarding products, services, advertising, and other aspects of the company-client relationship. These brand advocates can make or break the success of online brands.

The development of advocacy creates increased opportunities for the branding message to be passed on virally or by word-of-mouth. Web 2.0 or social networking sites play a pivotal role in the rapid spread of consumer related information about brands. These types of sites were developed so that individuals could communicate with others who shared similar tastes or outlooks.

Online Branding can no longer be thought of as something that can immediately be transferred from offline to online. Online branding in the Web 2.0 age requires a change of focus away from the company�s branding message towards the message formulated by the consumers of the brand. The strongest online brands are built on a foundation of brand advocacy coupled with a solid, consistent branding message from the parent company.

Gerald Franklin

Online Branding Master

Why Blog?

2008-03-04 09:47:11

It seems everyone these days is talking about blogging. Everywhere I go, I find articles and forums devoted to this craze. I also have heard from many home business owners who are trying to figure out what a blog is and how they can use one to their benefit.

The term "blog" is short for "weblog", which just means an online journal or "log". You can jot down personal thoughts and notes, post articles you've written or keep track of interesting websites you find. The sky is the limit, it seems, when it comes to blogging. A blog is something entirely of your own creation and you can use it to share your thoughts with the world, well?.with anyone you can get to read it anyway.

One of the main debates going on about blogs is whether blogging can be done to improve Search Engine rankings for businesses or to create a buzz about business websites. Both of these can be true if the blog is used correctly. Many resources show that once a blog is created, many times it is listed in Search Engines within 48 hours.

These are many ways to create a blog. The easiest by far is to use one of the free tools available online, such as Google's Blogger. You can create your blog for free using their online tools and templates(nothing to download). After you have created the blog, you can then publish your blog through them and "Wa-La" ? your blog is posted online for the world to see.

Once you've created your blog, you will need to decide how you will use it. Will it be a personal blog, full of thoughts and comments for yourself alone or maybe your family? Or will it be a business blog, with articles and tips for potential customers? If you want your blog to be found by others, blogging experts recommend that you begin by setting the title and descriptions for your blog. These are similar to the the title and descriptions you set for your website. Try to make them meaningful because they are what people will see when your blog is returned in a Search Engine. If your description is simply "my blog", you may not draw the attention you'd like.

If you are blogging in the hopes of attracting customers, make sure to use wise use of words and links in your blogs. Try to avoid the "click here" link. Instead, opt for links within descriptive sentences. Add the HTML link within the sentence and attach it to the words that are closely related to the page or site you are linking to. For example, to link to my website I would not use "click here" as my link. I would say, "Please visit You Google Me."

There are many ways to get your blog noticed outside of optimizing them for Search Engines. For instance, there are entire websites devoted to listing blogs dedicated to any topic that you can think of. You can also use free tools such a FeedBurner.com to track the traffic on your blog and to create a dynamic title box that can be used to display your blog headlines on your website or even in your email signature. Each time you update your blog, these headlines are instantly updated.

There are many ways to use a blog for either personal or business use. If used correctly, a blog can be a terrific tool to inform potential customers of your business. Be sure to update your blog at least once a week so that the content remains fresh and you remain in the Search Engines.

COME AND BLOG WITH ME

Branding Yourshelf

2008-02-22 09:21:40

Branding yourself is a concept that represents everything about your business or company. It sets your business and products apart from the competition. Only the businesses who communicate the real value of their product in today's world of high expectations will accomplish everything they want. So, what makes you and your product different?

The main goal of branding yourself is to own a product category. By branding yourself, you are identifying and defining everything from packaging to public relations. Your brand should epitomize the personality of your company.

Since it will have a huge impact on your bottom line, it is very important that you create a solid brand for yourself and your company. When your targeted customer becomes loyal to your brand, price will become less of an issue for your company.

There are many different elements that go into making a successful brand. First, there is relevance. Do your target customers believe that they need your product in their life? Will it make a positive difference in their daily life? Will it make their life easier? Will it make them feel good about themselves?

Another element is differentiation. What makes the benefits of your products or services different from the competition? Next there is brand awareness. Do your potential customers even know that your company or products exist? Brand awareness will lead to a preference for your brand because it will be the first thing that comes to mind when they think of your product or service.

Lastly there is consistency. If you are inconsistent in your business communications and products, then your potential customers will be confused and it will have a negative impact on your brand identity. This makes it important to define who you and your business are to set yourself apart from the competition.

What happens once you know who you are and you have branded yourself? Once you have defined yourself and your company's products, then you need to focus on the above issues to help separate yourself from your competition. Your logo should help your potential customers define your product at a glance. Make sure that you create the best image to represent your company and its products. You should create a tag line. A tag line is a sentence or phrase that describes your products or services and helps your customers identify it anywhere.

Careful and controlled branding can result in an increase in sales, more customers, and an ability to increase the value, and thus, the pricing of your products or services.
You Google Me

Start branding yourshelf today: Click the spinning globe at the top

You Google Me

2008-02-19 05:46:55

Search Google for, "golden arches," what do you find?

I'd be surprised if found, "McDonald's" is on top of the rankings. After exposing consumers to the golden arches for over 50 Years, you were trained to think "McDonald's," whenever we see those arches when driving, TV, and in print advertising. Powerful - don't you think? Could it work for you? Just think about it.
Let me ask you this. Would you think it would be powerful if you could say �Google Me Today� to anyone, a friend, a potential client, prospective customer, or even to an employer?

Would you rather brand the company or YOU? Which would benefit you?

When you hear �Trump� who or what do you think of? I am sure that you agree with me it would be Donald Trump.

Wikipedia.org describes Donald Trump as �Donald John Trump (born June 14, 1946 in Queens, New York, New York) is an American business executive, entrepreneur, television and radio personality and author. He is the CEO of Trump Organization, an American-based real estate developer, and the founder of Trump Entertainment, which operates several casinos. He received a great deal of publicity following the success of his reality television show, The Apprentice (in which he serves as both executive producer and host for the show). He is the son of Fred Trump who was a wealthy real estate developer based in New York City.� Just Google anyone famous and they will be ranked on top of Google.

CNN/Money Magazine says "You're only as good as Google says you are!". The fact is the branding yourself approaches is a must in today business world, in your online business, brick and mortar business, your profession, or job-hunting efforts by networking with people on an ongoing basis.

What are the value and benefits of branding and networking? The bottom line it all comes down to this�.�You are important and it is you who people want to know first before the company� But too often, you sort yourself. You talk to people, pick up a tidbit or two and then move on, never to contact them again.

That approach is not only somewhat unprofessional, but it also fails to capitalize on the whole branding concept. You've given yourself only one brief chance to be remembered by the people you've spoken to. Instead, why not say �Google Me Today� and contact them several times over the course of many months? And while you're at it, why not do something to help them as much as they have helped you? In other words, Google Me Today is positively and memorably. How can you brand yourself among your networking contacts and create a mutually beneficial relationship at the same time? You can use the following strategies:

Do Not Forget�.Keep in Touch

Ask them first. I can assure you the almost everyone will say, "Yes," because they want to help you and know you might be able to return the favor someday. So after you've spoken to someone, send a quick thank you note and let then know you will keep in touch. Then, do it. Follow up every month or six weeks with a quick email or phone call. Keep them up to date, and then ask how things are going. At the end of every email or conversation don�t leave out �Have You Google Me Today�.

Pay It Forward�Help

You might think you have nothing to offer your networking contacts, but that's not the case. We all know people who might be able to help others. Furthermore, we all stumble upon information that might be useful to others. For example, if you see a newspaper article or receive an email that one of your networking contacts would find interesting, forward it along (Pay it Forward). You provide help in return for having received it, plus you once again brand yourself favorably in the person's mind. I promise they will not forget who you are and what you are all about. Remember, you give and you will get.

Tell Your Contacts �Thanks You�

Thank them again for their help, and offer them your help if they should ever need it. This strategy is not only a touch of class on your part, but also gives you another opportunity to brand yourself in the minds of your new contacts.
Branding yourself and networking takes a little time, it is also a long-term strategy, and branding yourself using networking generally takes a little effort and patience. But you'll set yourself up very nicely, not just for short-term payoffs, but also for long-term success and stability. Not unlike a certain fast food chain whose golden arches have helped produce customers and profits for many years.
So take action today and commit to branding yourself. How about being place number one on Google & Yahoo in less then 24 hours. It�s only takes 10 minutes. Look at www.yougoogleme.com or even �Google Me Today��.Gerald Franklin. Thank you for your time and I look forward to hearing about your success.